Fred Siegel

Who is Fred Siegel?

Fred Siegel joined InGrid in 2004 and as CMO oversees the InGrid Brand, marketing strategies, and customer experience.

Prior

to joining InGrid, Siegel was a principal at Antsnpants/Fred Siegel

Partners, managing a variety of brands for retail and media in the

areas of fashion, home, and entertainment. Formerly, Siegel was SVP of

Marketing for Excite and Excite@Home, overseeing all marketing and

communications activities for the companies and forged strategic

marketing partnerships with MTV, Fox, WB and Universal Television.

Before

Excite, Siegel was Chief Marketing Officer for QVC including all

advertising, promotions, public relations, corporate communications,

“marquee” product development, and creative services. Prior to QVC

Siegel was Executive Vice President and Executive Creative Director of

Ketchum Advertising, and prior to that, Senior Vice President, Group

Creative Director at McCann Erickson Advertising.

Siegel

has won numerous industry awards for advertising campaigns for clients

such as Alka-Seltzer, Sony, Coca-Cola, Miller Lite, ESPN, and Nintendo.